Ruralco Holdings Limited (RHL)

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General Information
Company Name: Ruralco Holdings Limited
Stock Code: RHL
GICS Sub-Industry: Diversified Commercial & Professional Services
Market Cap ($M): 264
Equiv. Shares (M): 77

Current Price Data+
Current Price Open High Low Last Close Volume Price Movement
 $ 3.410 $ 3.460 $ 3.520 $ 3.410 $ 3.440 558,039 $ -0.030  -0.872 %

Current Broker Consensus Recommendation more
Recommendation: Hold (3)
Recommendation Date: 16th Sep 2014
Brokers Surveyed: 2

Company Overview

Business Description:
Ruralco Holdings Limited (RHL) is an agribusiness company operating under its own brands with over 500 outlets across Australia. RHL sells and markets its products to rural and related industries (merchandising) and agency services in relation to real estate, livestock, wool, grain, water, fertiliser and financial services.

Strategy Analysis:
RHL's point of differentiation is its local service, knowledge and independence. Its businesses around the country operate under their own brands. They have their own cultures, service models and value propositions. This is designed to meet the demands of their local or regional markets and to make the most of their own conditions and opportunities. RHL is focussed on improving the efficiency of operations, organically growing profits from existing businesses and diversifying operations across geographies and sectors. Ruralco Holdings reported NPAT down 7.54% to $13.85m for the year ended 30 September 2012. Revenue from ordinary activities were $1,136.31m, up 13.3% from last year. Diluted EPS was 25.12 cents compared to 26.83 cents last year. Net operating cash flow was $15.35m compared to $53.04m last year. The final dividend declared was 10 cents, taking the full year dividend to 20 cents compared with 18 cents last year.

Financial Summary
Year to Sep NPAT EPS EPS chg (%) PER DPS Yield (%) Franking (%)
2015  F 19.2 24.9 3.3 13.7 21.1 6.2 --
2014  F 16.5 24.1 56.5 14.1 20.1 5.9 --
2013  A 8.7 15.4 -37.7 20.8 19.7 6.2 100.0
Source: Aspect actuals / Thomson IBES estimates

Peer Comparison
EPS Growth (%) P/E (%) Dividend Yield (%)
Company Mkt Cap 2013 A 2014 F 2015 F 2013 A 2014 F 2015 F 2013 A 2014 F 2015 F
Brambles (BXB) $15,006 M -0.1222 0.1117 0.0943 23.4360 21.0816 19.2648 2.99 3.20 3.40
Downer EDI (DOW) $2,007 M 0.0083 -0.0289 0.0063 10.0217 10.3201 10.2558 4.99 5.42 5.86
Mineral Resources (MIN) $1,683 M 0.3748 -0.5053 0.2283 6.7379 13.6192 11.0879 6.87 4.21 5.43
Ruralco Holdings (RHL) $266 M -0.3769 0.5673 0.0307 22.3522 14.2620 13.8375 5.72 5.86 6.13
SAI Global (SAI) $882 M -0.0562 0.1915 0.1726 19.6244 16.4697 14.0457 3.71 3.95 4.36

Market Comparison
Earnings P/E Ratio P/B Ratio P/E Growth P/S Ratio
RHL 1.17 14.3 1.30 0.53 0.17
Market 0.94 15.6 1.28 1.74 1.56
Sector 0.78 14.1 1.52 1.28 0.77

Name Position Start Date
Mr Richard A F England Chairman 09 July 2002
Mr John Steven Maher Chief Executive Officer,Managing Director 02 October 2006
Mr Ross Burney Non-Executive Director 01 September 2014
Mr John Harold Tuskin Non-Executive Director 01 October 2013
Ms Elizabeth Johnstone Non-Executive Director 01 September 2014
Ms Trudy Vonhoff Non-Executive Director 01 September 2014
Mr Michael John Millner Non-Executive Director (other) 01 September 2003

Name Position
Susannah Ball Company Secretary
Angie Somann-Crawford Company Secretary,General Counsel
Greg O'Neil General Manager, CRT, Marketing & Communication
Travis Dillon General Manager, Mainland Operations
Rick Maybury General Manager, Rural Supplies
Allan Barr General Manager, Tasmanian Operations

Substantial Shareholders
Holding Name
14,481,148 (26.32%) Neale Edwards Pty Ltd
12,938,775 (23.55%) Washington H Soul Pattinson and Co Ltd

Calendar of Events
Date Event
19 May 2015 Report (Interim)
23 December 2014 Report (Annual)
18 November 2014 Report (Prelim)
© 2011 Morningstar, Inc. All rights reserved. The data and content contained herein are not guaranteed to be accurate, complete or timely. Neither Morningstar, nor its affiliates nor their content providers will have any liability for use or distribution of any of this information. To the extent that any of the content above constitutes advice, it is general advice that has been prepared by Morningstar Australasia Pty Ltd ABN: 95 090 665 544, AFSL: 240892 (a subsidiary of Morningstar, Inc.), without reference to your objectives, financial situation or needs. Before acting on any advice, you should consider the appropriateness of the advice and we recommend you obtain financial, legal and taxation advice before making any financial investment decision. If applicable investors should obtain the relevant product disclosure statement and consider it before making any decision to invest. Some material is copyright and published under licence from ASX Operations Pty Limited ACN 004 523 782 ("ASXO"). DISCLOSURE: Employees may have an interest in the securities discussed in this report. Please refer to our Financial Services Guide (FSG) for more information at


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